There’s an art to making a brand-new shirt feel familiar – and Comfort Colors® has been perfecting it for over 45 years. Our apparel is the result of decades of dedication. Every thread is thought through, from selecting the finest, softest cotton, to perfecting the process of garment-dyeing with technology of today. Every step matters. No shortcuts, no compromise. It’s the kind of quality that can’t be matched in modern times. All so we can be sure the first time you put a new shirt on, you’ll feel like you’ve loved it for years.